Deel dit artikel:

CityTraffic Sensors Municipality of Alkmaar

Assignment


In recent years, CityTraffic sensors have been installed in Alkmaar by the municipality. These sensors are placed not only in the city center but also in grocery shopping centers in the neighborhoods. RMC provides the following reports to give the municipality and other stakeholders more insight into visitor flows in the retail areas of Alkmaar.

Approach

  • Quarterly city center monitoring
  • Weekly report on the Kaasmarkt
  • Quarterly report on visitor traffic to grocery shopping centers
  • Reorientation of evening shopping
  • "Summer on the Square" report
  • Event monitoring
  • Presentation of visitor flows during entrepreneurial meetings

Result

With these reports, the municipality of Alkmaar gains a clear understanding of visitor flows in the city center and grocery shopping centers in the neighborhoods. This information is used to set objectives for the coming years. Additionally, the data is shared with various stakeholders in the city, including Alkmaar Marketing, entrepreneurs, and cultural organizations.

Share this article:
How it works
For more than 30 years, we have been increasing our clients' profitability with customized solutions.

Realtime inzichten

Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.


Jouw vraag

Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.


Kennis maken

Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.


Snelheid en Flexibiliteit

Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.


Strategische voordelen

Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.

What are others saying?

We are very satisfied with the services and reports provided by RMC, which give us valuable insights into the footfall and visitor flows in Haarlem City Center. Using these valuable insights, we can implement our marketing campaigns more effectively. This results in widespread benefits not only for us, but all sectors of our city.

Alexander de Rover

Marketing and Communications Officer, Haarlem Marketing.

The choice for RMC was a logical one for us, as it best aligned with our needs and the available budget. We are very satisfied with the collaboration so far and look forward to getting even more out of the reports in the future. The monthly reports help us understand where our visitors come from, allowing us to target promotions more effectively in surrounding neighborhoods. With the visitor profiles, we can further refine our marketing efforts.

Jorge van Vliet

Commercial Manager of The Hague Markets, Gemeente Den Haag

The RMC reports provide us with direct information on the correlation between activities in the city center and the deviation in footfall resulting from these events. Aside from this it allows our entrepeneurs to gain reliable insights into consumer behaviour. Most notably where, when, and how long visitors stay in Sneek. If you want to make a difference, this information is crucial.

Jan Siep van den Bos

City Center Manager of Sneek, Vereniging Ondernemend Sneek

    What are others saying?

    We are very satisfied with the services and reports provided by RMC, which give us valuable insights into the footfall and visitor flows in Haarlem City Center. Using these valuable insights, we can implement our marketing campaigns more effectively. This results in widespread benefits not only for us, but all sectors of our city.

    Alexander de Rover

    Marketing and Communications Officer, Haarlem Marketing.

    The choice for RMC was a logical one for us, as it best aligned with our needs and the available budget. We are very satisfied with the collaboration so far and look forward to getting even more out of the reports in the future. The monthly reports help us understand where our visitors come from, allowing us to target promotions more effectively in surrounding neighborhoods. With the visitor profiles, we can further refine our marketing efforts.

    Jorge van Vliet

    Commercial Manager of The Hague Markets, Gemeente Den Haag

    The RMC reports provide us with direct information on the correlation between activities in the city center and the deviation in footfall resulting from these events. Aside from this it allows our entrepeneurs to gain reliable insights into consumer behaviour. Most notably where, when, and how long visitors stay in Sneek. If you want to make a difference, this information is crucial.

    Jan Siep van den Bos

    City Center Manager of Sneek, Vereniging Ondernemend Sneek

      info@rmc.nl

      Leader in real-time retail data analytics and customer behavior for optimal shopping experiences.
      STAY SMART IN RETAIL:
      Subscribe to our newsletter.
      This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
      Contact

      RMC
      Marnixkade 109F
      1015 ZL Amsterdam

      +31 (0)20 6535588
      info@rmc.nl


      Powered by © Totoweb and Gonta Creative Agency