Who Are the Visitors to Your Shopping Area?
We are proud to introduce our latest product: Visitor Profiles across the Netherlands. The use of visitor and shopper profiles provides insights into shopping behaviors and the underlying motivations of relevant visitor groups. This allows you to better target your audience. The first reports have been successfully delivered to our clients, and we are happy to explain what this license offers and how we can assist your organization.
Where Do the Visitors Come From?
Every month, RMC provides entrepreneurs' associations, municipalities, and shopping centers with detailed reports. These analyze the footfallof the past month and the origin of visitors. We provide information on the catchment areas from which the most visitors and shoppers come, as well as their movement patterns within the shopping area or center.
Who Are the Visitors?
Thanks to our collaboration with Motivaction, we can not only tell where the visitors come from but also delve into who these visitors are. Using the Mentality model from Motivaction, we identify the most common visitor profiles. Our reports answer questions such as: What do these visitors and shoppers value? How do they make purchasing decisions? How can you best reach them? What events and influencing styles are effective for them? These insights into behavior and underlying motivations will help you better target your audience and make a real difference!
Our Licenses
RMC offers two types of licenses: Light and Premium.
- Light Version: You receive a one-pager with a brief overview of the most common visitor profiles on a single A4 sheet. This includes a description of the visitor's value profile, as well as their favorite brands and preferences regarding product, place, price, and promotion.
- Premium Version: This offers a more in-depth report of ten pages per visitor profile. A recent example is the report we compiled for BIZ Binnenstad Haarlem. You can view their detailed report through this [link].
Want More Insight into Your Visitors?
If you're inspired and want more insights into the visitor profiles of your location, please feel free to contact us for more information. We're here to help you!
Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.
Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.
Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.
Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.
Vestigingsplaatsonderzoek om potentie nieuwe locaties Street Jump te bepalen Vestigingsplaatsonderzoek.
What are others saying?
We are very satisfied with the services and reports provided by RMC, which give us valuable insights into the footfall and visitor flows in Haarlem City Center. Using these valuable insights, we can implement our marketing campaigns more effectively. This results in widespread benefits not only for us, but all sectors of our city.
The choice for RMC was a logical one for us, as it best aligned with our needs and the available budget. We are very satisfied with the collaboration so far and look forward to getting even more out of the reports in the future. The monthly reports help us understand where our visitors come from, allowing us to target promotions more effectively in surrounding neighborhoods. With the visitor profiles, we can further refine our marketing efforts.
The RMC reports provide us with direct information on the correlation between activities in the city center and the deviation in footfall resulting from these events. Aside from this it allows our entrepeneurs to gain reliable insights into consumer behaviour. Most notably where, when, and how long visitors stay in Sneek. If you want to make a difference, this information is crucial.
What are others saying?
We are very satisfied with the services and reports provided by RMC, which give us valuable insights into the footfall and visitor flows in Haarlem City Center. Using these valuable insights, we can implement our marketing campaigns more effectively. This results in widespread benefits not only for us, but all sectors of our city.
The choice for RMC was a logical one for us, as it best aligned with our needs and the available budget. We are very satisfied with the collaboration so far and look forward to getting even more out of the reports in the future. The monthly reports help us understand where our visitors come from, allowing us to target promotions more effectively in surrounding neighborhoods. With the visitor profiles, we can further refine our marketing efforts.
The RMC reports provide us with direct information on the correlation between activities in the city center and the deviation in footfall resulting from these events. Aside from this it allows our entrepeneurs to gain reliable insights into consumer behaviour. Most notably where, when, and how long visitors stay in Sneek. If you want to make a difference, this information is crucial.
RMC
Marnixkade 109F
1015 ZL Amsterdam
